Summary: Information Rules - Review and Analysis of Shapiro and Varian's Book #92389

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The must-read summary of Carl Shapiro and Hal R. Varian's book: "Information Rules: A Strategic Guide to the Network Economy".

This complete summary of Carl Shapiro and Hal R. Varian's book "Information Rules" reveals that the assumption that informational goods are subject to different economic laws is false. New guidelines and theories are simply re-worked versions of principles already established in the past and, therefore, an understanding of these proven theories and how to apply them to the informational world is needed. In their book, the authors explain what laws are still enforced and how you can apply them in a technological context. This summary banishes the myths and misconceptions surrounding information businesses and explains how you can avoid falling into the trap.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Information Rules" and discover the truth about information businesses that you need to know.
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Altre informazioni:

ISBN:
9782806247278
Formato:
ebook
Anno di pubblicazione:
2013
Dimensione:
646 KB
Protezione:
watermark
Lingua:
Inglese
Autori:
BusinessNews Publishing